YMLMart Privacy Policy
Effective date: October 3, 2025
Introduction
Welcome to YMLMart ("we", "us", "our"). YMLMart operates the grocery delivery mobile app and the website ymlmart.com (collectively, the "Service"). This Privacy Policy explains what information we collect, how we use it, who we share it with, and the rights you have regarding your personal information.
Information We Collect
We collect information to provide and improve the Service. Types of information we may collect:
- Account information: name, email address, phone number, delivery address, password (hashed).
- Order and transaction data: items ordered, order history, payments, receipts, coupons used.
- Payment information: if you pay via third-party processors (Stripe, Razorpay, Paytm, etc.), we receive a confirmation token and details necessary to complete the order but do not store raw card numbers on our servers unless you explicitly use a saved-payment feature — in which case values are stored securely/encrypted by our processor or in encrypted form.
- Device & usage data: IP address, device identifiers, operating system, app version, crash logs, analytics (how you use the app).
- Location data: approximate or precise location to provide delivery services (only with your permission).
- Customer support data: messages, call records (if recorded with consent), and other communications you send us.
How We Use Your Information
We use data for purposes including:
- Providing, operating, and maintaining the Service (processing orders, deliveries, refunds).
- Communicating with you about orders, updates, promotions, and security alerts.
- Personalizing content and recommendations (e.g., suggested products).
- Improving our Service through analytics and usage data.
- Preventing fraud and ensuring the security of our Service.
- Complying with legal obligations.
Legal Basis for Processing (where applicable)
If you are in jurisdictions such as the European Economic Area, our legal bases for collecting and using personal information include: your consent, contract performance (fulfilling orders), legal compliance, and our legitimate interests (e.g., fraud prevention, service improvement).
Sharing & Disclosure
We may share personal data with:
- Service providers: payment processors, delivery partners, hosting providers, analytics and marketing providers (they process data on our behalf).
- Business transfers: in the event of a merger, acquisition, or asset sale.
- Legal requirements: to comply with laws or respond to lawful requests by public authorities.
- Other users: when you post ratings, reviews, or content visible to other users.
Third-Party Services & Links
We may use third-party services (e.g., Google Analytics, Firebase, payment processors). These services have their own privacy policies — please review them. Our Service may contain links to third-party websites; we are not responsible for their privacy practices.
Cookies & Similar Technologies
We and our partners use cookies, web beacons, and similar technologies to operate the Service, remember preferences, and provide analytics. You can control cookies through your browser or device settings, but disabling cookies may affect functionality.
Security
We maintain reasonable administrative, technical, and physical safeguards to protect personal information. No method of transmission or storage is completely secure — while we strive to protect your data, we cannot guarantee absolute security.
Data Retention
We retain personal data as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce agreements. Specific retention periods may vary depending on the data type and legal requirements.
Your Rights
Depending on your jurisdiction, you may have rights such as:
- Accessing your personal data
- Correcting inaccurate information
- Requesting deletion or restriction of processing
- Objecting to processing or requesting portability
- Withdrawing consent where processing is based on consent
To exercise your rights, contact us at the address below. We may request information to verify your identity before responding.
Children's Privacy
Our Service is not intended for children under 13 (or the minimum age in your jurisdiction). We do not knowingly collect personal information from children without parental consent. If you believe we have collected data from a child, contact us to request deletion.
International Transfers
Your information may be processed and stored in countries other than your residence. When transferring data across borders, we use appropriate safeguards required by law.
Changes to This Policy
We may update this policy from time to time. We will post the updated policy with a new effective date. For material changes, we may provide additional notice (e.g., email or in-app notification).
Contact Us
If you have questions, requests, or complaints about this Privacy Policy, please contact:
YMLMart
Website: ymlmart.com
Email: privacy@ymlmart.com
Address: 123 Business St, City, State, Country (replace with your address)